What’s a B Corp™?
At the heart of the B Corp movement is the belief that business can be a force for good, balancing the needs of people and the planet with profit. Achieving certification is a rigorous process, re-evaluated every three years. It isn’t an award, won then forgotten, but a commitment to continually work with conscience. We could not be prouder to be part of the B Corp community working towards a more inclusive, equitable and regenerative economy.
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Overall B Impact Score
Based on the B Impact assessment, Rock Agency earned an overall score of 92.2. The median score for ordinary businesses who complete the assessment is currently 50.9.
Governance
Governance 17.6
Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.
Mission & Engagement 2.5
Ethics & Transparency 5.1
Mission Locked 10
Works
Workers 22.6
Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.
Financial Security 2.4
Health, Wellness, & Safety 5.1
Career Development 4.5
Engagement & Satisfaction 7.6
Community
Community 26.5
Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.
Diversity, Equity, & Inclusion 7.8
Economic Impact 11.0
Civic Engagement & Giving 3.9
Supply Chain Management 0.0
Environment
Environment 10.4
Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.
Environmental Management 4.0
Air & Climate 3.0
Water 0.3
Land & Life 3.0
Customers
Customers 14.9
Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.
Support for Underserved/Purpose Driven Enterprises 6.3
Serving in Need Populations 4
Governance 17.6
Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.
Mission & Engagement 2.5
Ethics & Transparency 5.1
Mission Locked 10
Workers 22.6
Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.
Financial Security 2.4
Health, Wellness, & Safety 5.1
Career Development 4.5
Engagement & Satisfaction 7.6
Community 26.5
Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.
Diversity, Equity, & Inclusion 7.8
Economic Impact 11.0
Civic Engagement & Giving 3.9
Supply Chain Management 0.0
Environment 10.4
Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.
Environmental Management 4.0
Air & Climate 3.0
Water 0.3
Land & Life 3.0
Customers 14.9
Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.
Support for Underserved/Purpose Driven Enterprises 6.3
Serving in Need Populations 4